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Saturday, February 16, 2013

Branding Pays by Karen Kang

Would you like to reinvent your brand?  Do you need a new brand?  Branding Pays is the perfect book for you!

Karen Kang has shown countless individuals and companies how to have an attractive brand.  Branding Pays shows readers how to describe their brands in a few sentences, align their brands with their personal values, how to achieve goals and develop leadership skills that fit their new brand.  She also has useful advice on savvy social marketing.

I found the examples from her business especially helpful.  Karen Kang tells how she helped a would-be councillor win an election and a lawyer achieve a promotion.  She also has many other examples.

Kang even gives simple advice, such as the importance of good posture and looking professional.

This book requires careful study, and I will need to write notes, but it's certainly worth it!


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Would you like to reinvent your brand? Do you need a new brand? Branding Pays is the perfect book for you! Karen Kang has shown countless individuals and companies how to have an attractive brand. Branding Pays shows readers how to describe their brands in a few sentences, align their brands with their personal values, how to achieve goals and develop leadership skills that fit their new brand. She also has useful advice on savvy social marketing. I found the examples from her business especially helpful. Karen Kang tells how she helped a would-be councillor win an election and a lawyer achieve a promotion. She also has many other examples. Kang even gives simple advice, such as the importance of good posture and looking professional. This book requires careful study, and I will need to write notes, but it's certainly worth it!

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